Naming Rights, Naming Opportunities, Ask Amounts, Non-profit, Fundraising, Campaign
Dig In Research
Major Gifts & Naming Rights Market Values
".....our entire department uses
the information we find here....
Alyson Geary,
Director of Donor Relations -
University of Toronto


What are Naming Opportunities worth for a building,
a schol or an endowment?

Get your answers here!

Benchmark & Compare

Business intelligence makes a difference.

Taking the guess work out of "How Much To Ask"
for Naming Opportunities





Consulting Services

Working with you as Naming Rights Advisor can include telephone or on-site discussions
to assist you reach your goal. Ask for a customized quote.


ONLINE DATABASE of Wealthy Prospects
Giving History details by city

ASK Amounts for Naming Opportunities +
Named Gifts Received

Sponsorship of Nonprofit Properties

Wealth Management Prospect Lists

Coverage primarily:
USA &Canada

expanding to include
UK, Australia, China and Europe



Memberbership
Options

Non-Profit Corporate
Site License
One Year
Basic Membership

$1,295
Multi-user access
Flat Rate - One Location

$2,495 - 1 to 5 users
Add $99 / additional user
One Location


One Year - Premium Membership
includes Custom Major Gift Research

$1,995
Multi-user access
Flat Rate - One Location
CALL for Quote
on multiple sites


Benchmark Report
Naming Opportunities - Non Profit


Starting at $750
CALL for Quote


Benchmark Report
Naming Rights - Private Sector
CALL for Quote

Two Years
Basic Membership
$2,195
Multi-user access
Flat Rate

$4,295
1 to 5 users, One Location
CALL for Quote

Two Years
Premium Membership
$2,995
Basic + Custom Research
Your Choice of projects


CALL for Quote
Basic + Custom Research
Your Choice of projects


Access to a unique collection of PROSPECT RESEARCH information
pulled together from a wide variety of sources

Our own analysis of Emerging Trends in Major Gifts makes this an invaluable resource
for your development work.

MEMBERSHIP Options

Memberships includes unlimited access for multi-users
and system upgrades

Consulting Services not included

CALL for more information on Consulting Services:

Market Research & Assessment
Developing the inventory of Naming Opportunities
Develop Policy statements


Valuation of naming opportunities & sponsorships

Benchmark Report
Strategic Planning
Marketing campaigns

For more information contact
Terry Burton

CALL - 519-915-0285





To Order your copy
go to Amazon.com

Naming Rights:
Legacy Gifts & Corporate Money
by Terry Burton
published by John Wiley & Sons

"In 2007 there were more than
$4 billion
in Naming Rights granted in North America in the nonprofit
sector alone."
an excerpt from my new book

ISBN - 978-0-470-23063-3

Call to discuss Naming Rights Strategy
248-881-2323

S
end an email to Terry Burton

Naming Rights Consulting Projects


Going into a Capital Campaign?

Looking to revise your Naming Policy?

Need Benchmark data for
Naming Opportunities?

We have worked with universities, community colleges,
hospitals, seniors care facility, recreation property
and municipalities

References available
CALL for more information

519 - 915-9285

REPORT on Major Gifts & Emerging Trends - 2009
ISBN

PDF Format...........................................................................................$49.00 US per copy
Includes sector by sector list of more than 400 Major Gifts received in 2009, Analytics offer insider perspective. Plus, the Top 10 Emerging Trends in Major Gifts with detailed examples to help you be more effective in 2010 and beyond.
Database Online Subscriptions & Book Orders
Benchmark Reports Invoiced separately

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Email: tburton@diginresearch.biz
Telephone ( 519 ) 915-0285

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